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One of the most known and used statistical tools are correlations.
Correlations are performed to find out levels of relations between two or more objects, variables or situations, in order to extract insights that bring explanations about the reasons why such objects or variables are, or not, related between each other.
The usage of correlations, in general terms, brings along the development of quantitative coefficients. The most famous are the Pearson and Spearman coefficients. These metrics are used to quantify the correlation analysis.
The correlation analysis could be applied to find out relevant insights in daily-business tasks or projects. Furthermore, it could be applied to find explanations why determined business phenomemon occur. Bit more beyond, correlations could be used to solve problems in a wide variety of issues that appear daily in organizations, no matter their size, nature, type of operations, location or origin.
Therefore, correlation analysis is a fantastic tool that could be used in applied analytics. But, where to begin? The answer is responded within this book. A clear path or route is proposed to be followed in order to use this statistical technique to obtain the maximum benefit, especially, in common business issues.
What is the main purpose of this book? Put in your hands, respected reader, a ready-to- apply knowledge to put in practice in your daily-professional life.